About This Role
This is a field leadership position at a beverage manufacturer, where you would be responsible for driving sales of Sport non-alcoholic drinks through distributors, retailers, and other trade channels in Addis Ababa. The role sits at the intersection of factory and market — you would translate production capacity into actual shelf movement. Belaya Industrial is a domestic manufacturer competing in Ethiopia's growing non-alcoholic beverage space, so commercial execution matters as much as brand building.
What the Requirements Say About This Role
The five-year threshold with at least half of it in FMCG signals the company wants someone who already understands route-to-market dynamics, distributor relationships, and the pace of fast-moving consumer goods — not a general salesperson learning the sector on the job. Requiring a marketing degree alongside supervisory experience suggests they expect someone who can both lead a field team and think about pricing, promotion, and placement strategically. The "negotiable" salary and permanent term indicate flexibility for the right candidate but also that they are likely benchmarking against local FMCG pay scales rather than multinational packages.
How to Approach This Application
Your CV should make FMCG tenure unmistakable — name the categories or brands you have sold, the channel types you have managed, and the size of teams or territories you have supervised. Since this is a manufacturer rather than a distributor, show that you understand production-side constraints and can align sales targets with supply realities. A brief note on how you have grown volume or expanded retail coverage in Addis Ababa will carry more weight than generic supervisory language. Send everything in one email with clear subject labeling, since the application window is only five working days.
Who This Role Suits
Best suited for someone with hands-on beverage or packaged-goods sales supervision in Addis Ababa who is ready to own a territory for a growing local manufacturer; expect moderate competition given the narrow FMCG-specific experience requirement and the short application window.
External Vacancy Announcement
BELAYA INDUSTRIAL PLC (SPORT NON ALCOHOLIC BEVERAGE FACTORY)
Position: Sales Supervisor
Number of Required People: 1
Work Place: Addis Ababa
Remuneration / Salary: Negotiable
Term of employment: Permanent
Minimum Requirement & Qualification
Educational Background: BSc in Marketing Management and related fields.
Work Experience: 5 years’ experience, which of this experience 1/2 years FMCG Organization for Sales Supervisor Level
How To Apply
Interested and qualified candidates meeting the above requirements can submit or send their application including CV and non-returnable copies of academic documents and testimonials to Belaya Industrial Plc. Water Bottling Company within 5 consecutive working days since first date of publication.
Email: belayaindustrialhr@gmail.com
Address: A.A - KIRKOS SUB CITY ,GORGORIWOS SQUARE , AMANUELA BLDG
P.O. Box. 54850
Contact: Telephone No. +251-952433324
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