About This Role
This role is about bridging clinical excellence with patient growth. As Marketing Manager at a multi-location specialty dental clinic, you will be responsible for converting the clinic’s medical reputation into a steady patient pipeline. It suits a marketing professional who understands service-based healthcare branding and can manage campaigns across multiple cities (Addis Ababa, Hawassa, Bule Hora). You are not selling a product here—you are building trust in a clinical brand.
What the Requirements Say About This Role
The listing asks for a degree in Marketing, Business, or Healthcare Management, which implies the employer values both commercial acumen and familiarity with the healthcare environment. The three to five years of experience signals they want someone who has already led campaigns, not just assisted. The inclusion of “Healthcare Management” as a qualification suggests that simply knowing marketing is not enough—they want someone who can navigate patient psychology, regulatory nuance, and professional credibility.
How to Approach This Application
In your cover letter, emphasize any prior experience in service-based marketing—especially in healthcare, hospitality, or professional services. Show that you understand how to market a trusted brand without sounding like a commercial pitch. Mention specific ideas for attracting patients across multiple locations, such as community outreach, referral programs, or digital campaigns tailored to Ethiopian audiences. Avoid generic “increase brand awareness” phrases; instead, talk about patient acquisition and retention.
Who This Role Suits
This role is ideal for a mid-career marketing professional with at least three years in service marketing and a genuine interest in healthcare. It is moderately competitive, as the healthcare sector in Addis Ababa values experience and credibility over flashy portfolios.
About Holy Bethel Specialty Dental Clinic
Holy Bethel Specialty Dental Clinic is a premier dental healthcare provider in Addis Abeba, Hawassa and Bule Hora, is on the lookout for passionate and dedicated individuals to join our team. If you are committed to making a difference in the lives of patients and thrive in a dynamic environment, we want to hear from you!
- Position: Marketing Manager
Employment Type: Full-time
Required No: One
Sex: Both
Location: Addis Abeba, Ethiopia
Application Deadline: June 25, 2026
Roles of Marketing Manger
Key Responsibilities:
- The role of a Marketing Manager involves developing and implementing marketing strategies to attract and retain patients.
Qualifications:
Bachelor’s degree in Marketing Management, Business Administration, Management, Healthcare Management, or a related field (preferred).
Proven experience in Marketing Management, managerial role, preferably in a healthcare setting.
Strong Brand Development, Digital Marketing, Patient Outreach and Marketing Research skills.
Excellent communication and problem-solving abilities.
Proficient in dental management software and Microsoft Office Suite.
How To Apply
Please bring your compiled CV and a Compelling cover letter physically to our clinic address below, with the subject line” Application for[Position Title). Alternatively, you can apply via email [email protected] and Telegram account.0975117473
Address: Addis Ababa Jemo 1, 67 Mazoriya, Ruth Building, Third floor
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Marketing Manager
Holy Bethel Specialty Dental Clinic